On our flight to Amsterdam the flight attendant was announcing the scores of the soccer game. People in the plane were clapping and screaming with smiles on their faces. This was only the beginning of what was to come next. We arrived in the airport and there were screams, people were glued to the television in the airport bars. Even the airport security was watching the game in a private room. The energy was welcoming and put us all in a great mood. We went outside and were amazed to see hundreds of people cheering; there was a huge screen in the middle of the square, where we stood for a moment and observed the people and the game.

            The public display was really fascinating to watch. I no longer felt like I was in Berlin anymore. It seemed like that moment had been taken out of a movie. It was exciting! It was a great start to our adventures in Amsterdam. I think the location of where the public display was placed was great because it was right outside the airport, where there are always people coming and going. It was easy to see and not a sole could miss it. I thought the placement of the television was great and eye catching. It attracted a lot of people. I really enjoyed it because we walked outside the airport and it was the first thing I noticed.

            There was also a Heineken advertisement right next to the television that caught my attention. It was a big bottle of Heineken with five caps around the bottle, so it looked like the bottle was opened and the caps were coming off the bottle. Every cap was lighting up one by one. It looked almost too good to drink, I immediately wanted a Heineken! I think this advertisement was well thought through. I think the placement was great. It had lots of color and effects. It stood out from a lot of the other advertisements.